Fall 2012 is the beginning of a new ICB collection with a modern image and a new creative direction by Prabal Gurung. The girl who inspired the collection is witty and intelligent with an astute sense of the world. The collection offers bold colors, eclectic prints and smartly tailored pieces for the effortlessly cool and confident girl.

ICB, which stands for International Concept Brand, is owned by Onward Kashiyama, the Japanese fashion manufacturer, retailer and distributor.

Gurung’s appointment is Onward Kashiyama’s first major initiative under the President Akinori Baba who was appointed in September of 2011.

Onward Kashiyama, established in 1927, is one of Japan’s largest retail/fashion manufacturing and distribution companies with a long history of producing wholly owned clothing lines for women and men including Joseph Jil Sander, J Press among others. Onward has licensing, distribution and manufacturing agreements with some of the world’s most innovative international designers and brands from Calvin Klein and Donna Karan to Missoni, Cerruti 1881, Opening Ceremony and Paul Smith.