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2014-07-21

Less is More: The Secret Behind the Cliche

ICB believes in simplicity. The idea of Minimalism began with art and slowly leaked into fashion in the 1950s. It’s a concept that has become more prominent today. We’ve all heard the timeless cliche: “Less is More.” And sometimes, it really is. 

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Minimalist Fashion in the 1950s

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Minimalist Fashion in the 1980s

Let’s break it down: Minimalist fashion began with the idea that the human body was simply a primary structure to drape simple fabrics over. Minimalism today, though, has taken a futuristic twist and works around the body to create geometric shapes and simple designs that allow for easy movement and less stressful “What-Am-I-Going-To-Wear” moments. It’s all about the simplicity, both in design and color. 

Basically, minimalism is when you can turn this:

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GLASSY SAXONY WOOL PANT

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COTTON CORAL REEF EYELET SOLID BLOUSE

imageTORTOISE SHELL JACQUARD SKIRT

Into this:

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We’ve all had the sudden, and (hopefully) exciting realization that one article of clothing can make five completely different outfits. We just probably weren’t aware that that was Minimalism. It’s about taking a few simple pieces and turning them into fashion statements. Minimalism is like the chameleon of the fashion world. With one base piece, you have the power to create numerous chic and flawless looks with ease. 

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Minimalism On The Runway

So there it is, the secret to the old cliche revealed. Whether it be a pair of pants, a simple shirt, or your favorite pair of shoes, less can indeed turn an outfit into much more. 

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